新作坊 Humanity Innovation and Social Practice

From IMPCT Coffee to Early Childhood Education in Poor Countries（從IMPCT咖啡到貧窮國家的幼兒教育）

摘要：

This paper attempts to answer the question of ＂how to make a social innovation sustainable?＂ by investigating a global social enterprise - IMPCT Coffee. Based on the LERP-PEARL two-stage model developed by Lin and Chen (2016), a case study on IMPCT Coffee was conducted. The first stage LERP is a triggering stage, denoting leader, execution, critical resources, and initial partners; the second stage PEARL is a self-organizing stage, denoting enlarged partners, stronger execution, activation, more resources and multiple leaders (PEARL). The story behind IMPCT Coffee - ＂truly ethical coffee for a better tomorrow＂ touches the hearts of many coffee lovers and attracts admirers to work in the shop. The story started with four IMBA students - the IMPCT Team of National Chengchi University (政治大學) won the Hult Prize World Championship with USD1,000,000 start-up fund from the Hult Prize Foundation in September 2015. They proposed to build pre-schools ＂Playcare＂ in Latin American countries to improve the early childhood education, at the same time provide job opportunities for the care takers. The funding is to be given stage by stage, depending on the real progress of their plan. After working for around three years, the IMPCT Team has total seven Playcare Preschools (named Playcare hereunder for brevity) with impressive influence on two regions: Africa and Latin America. To have a wide spreading influence through building more Playcares on more poor areas in more countries, the IMPCT Team knew that they need a sustainable business model to keep it rolling. As a result, they came up with a cycling benefit model by setting up IMPCT Coffee shop in Taipei, purchasing coffee beans from the areas they are helping, involving coffee consumers to give virtual bricks for building Playcare(s) in the area that produces the coffee they are drinking. The consumer is given a brick code number for every purchase, marking his/her contribution to a particular Playcare. This case study describes the origin and the current achievement of the IMPCT Team.

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本文經由研究一個全球社會企業－IMPCT咖啡，來回答「社會創新如何永續？」的問題，並根據個人所發展出的兩階段「蜂蜜珍珠模型LERP-PEARL」進行個案分析。第一階段LERP（蜂蜜）為啟動期，代表leader, execution, critical resources, and initial partners;第二階段PEARL（珍珠）是自我運作期，代表enlarged partners, stronger execution, activation, more resources and multiple leaders。IMPCT咖啡－「真正為了創造更美好明天的良心咖啡」感動了許多咖啡愛好者也吸引了仰慕者加入陣容。故事起源於2015年九月四位政治大學IMBA學生贏得了霍特獎（Hult Prize）全球冠軍與美金一百萬的創業獎金。他們提議在拉丁美洲國家設立「玩顧」（Playcare）學齡前教育中心，並提供照顧者工作機會。獎金則視實際的進展，逐步的頒發。獲獎三年後，IMPCT團隊設立了七個「玩顧」中心，對於非洲與拉丁美洲影響深遠。為了持續設立「玩顧」中心，在更多的貧窮國家造成更廣泛的影響，團隊設計了一個永續的商業模式，即循環利益模式。因而在臺北成立IMPCT咖啡店，進口「玩顧」中心當地的咖啡豆，顧客每購買一杯咖啡，就獲得該杯咖啡豆產地一個虛擬磚塊的號碼，顧客可隨時察看為某一「玩顧」中心貢獻了多少磚塊。本個案說明IMPCT咖啡的起源與成就。